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Toy Business Forum

New! In 2014 the Toy Business Forum welcomed you from the first day of the fair onwards in hall 3A.

The Toy Business Forum is integrated into the TrendGallery and offers all interested toy professionals compact presentations on current marketing developments and trends. Top-class speakers provide possible solutions to equip you for the challenges of the future. The lectures at the Toy Business Forum
are devoted to a specific subject each day.

Presentation Programm 2015

Wednesday, 28.01.2015ToyKnowHow – experiencing future trends & technologies
Thursday, 29.01.2015Licenses – recognizing worldwide trends in 2015
Friday, 30.01.2015Online Marketing – understanding strategies on the World Wide Web
Saturday, 31.01.2015Marketing – discovering potentials for the trade
Sunday, 01.02.2015Visual Merchandising – creating experience worlds

The complete presentation programme is simultaneously translated into English or German.

Missed a presentation? Watch our webcasts!