Toy Business Forum
New! In 2014 the Toy Business Forum welcomed you from the first day of the fair onwards in hall 3A.
The Toy Business Forum is integrated into the TrendGallery and offers all interested toy professionals compact presentations on current marketing developments and trends. Top-class speakers provide possible solutions to equip you for the challenges of the future. The lectures at the Toy Business Forum
are devoted to a specific subject each day.
Presentation Programm 2015
|Wednesday, 28.01.2015||ToyKnowHow – experiencing future trends & technologies|
|Thursday, 29.01.2015||Licenses – recognizing worldwide trends in 2015|
|Friday, 30.01.2015||Online Marketing – understanding strategies on the World Wide Web|
|Saturday, 31.01.2015||Marketing – discovering potentials for the trade|
|Sunday, 01.02.2015||Visual Merchandising – creating experience worlds|
The complete presentation programme is simultaneously translated into English or German.