Reasons for Visiting - Spielwarenmesse Success Factors

- Worldwide: 2,747 exhibitors from 60 countries, 72,595 visitors from 113 countries
- Unique: 830 exhibitors attend no other fair, 28,100 visitors only come here
- Industry-wide: 1 million products, including 70,000 new products, brands and mass articles for all sales channels
- Media highlight: 2,500 journalists in Nuremberg
- Informative: comprehensive knowledge programme including the Toy Fair Special, the Global Toy Conference and the Toy Business Forum
- Ready to make decisions: 92.6 % of the visitors have a license to order
* figures of Spielwarenmesse 2013









Model Construction, Hobbies
Model Railways and Accessories
Technical Toys, Educational Toys, Action Toys
Dolls, Soft Toys, Baby Articles
Games, Books, Learning and Experimenting, Multimedia
Festive and Trend Articles, Carnival
Wooden Toys, Craftworks, Gifts
Lifestyle and Trend Articles
School Articles, Stationery, Creative Design
Sports, leisure, outdoor
Baby and Infant Articles
Multi-Product Group